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Services

Execution, not strategy. Three lines of paid work.

We run paid media, search and AI visibility, and the promotion side of web events. Portfolio management, daily optimisation, honest attribution. Strategy, brand and GTM work go to our sister studio, Salt & Silicon.

What we do

Execution, not strategy.
Three lines of paid work.

01 / Performance

Performance Marketing

Paid media across Meta, Google, LinkedIn and emerging channels — managed like a portfolio, not a spend budget. Daily management, honest attribution, ruthless reallocation.

For companies with a budget who want it to return more than it costs.

02 / Visibility

Search & AI Visibility

SEO plus AIO/GEO — generative engine optimisation. Execution-side: technical SEO, content shipping, and the work that surfaces your brand inside ChatGPT, Gemini, Perplexity and AI Overviews when buyers ask.

For companies whose buyers are increasingly searching through AI, not just Google.

03 / Demand

Web Events

Paid promotion and registration traffic for virtual events, plus live production coordination. We drive qualified audiences to the room and run the room on the day — strategy and microsite by Salt & Silicon.

For companies, governments and institutions promoting a serious event to a qualified audience.

Not ready to run ads yet?

If you need brand strategy, GTM, or AI systems first — that's Salt & Silicon.

We're part of the same family. They build the blueprint; we run the engine.

saltsilicon.com →

Performance Marketing

Paid media across Meta, Google, LinkedIn and emerging channels. Managed like an investment portfolio, not a spend budget.

Deliverables
  • Daily, hands-on campaign management
  • Honest attribution and weekly readouts
  • Ruthless reallocation toward return
  • Creative iteration against performance data

Search & AI Visibility (SEO + AIO/GEO)

Getting found, in both the old web and the new one. Execution-side SEO plus AIO/GEO — the work that makes ChatGPT, Gemini, Perplexity and AI Overviews surface your brand when buyers ask.

Deliverables
  • Technical & on-page SEO execution
  • AIO/GEO execution for AI answer engines
  • Brand mention work across the open web
  • Visibility tracking across both worlds

Web Events

Paid promotion, registration traffic, and live production for virtual events. We drive the qualified audience to the room and run the room on the day.

Note — Strategy, microsite and funnel architecture: Salt & Silicon.

Deliverables
  • Paid promotion of the event
  • Registration traffic — media buy on the audience
  • Live event production coordination
  • Post-event qualification handoff

Got the strategy and need a team to run the spend? That's exactly the lane we're in. Send us the brief.

Start a project →

Ready to make your marketing pay?

Send us the brief, the budget, or the question. We'll tell you straight whether we can return on it — and how.